Choosing the right packaging box goes far beyond product protection — it’s a statement of your brand’s quality and professionalism. In Malaysia’s growing eCommerce and retail industries, customers judge a product the moment they receive it. Your packaging influences how safe, premium, and trustworthy your brand feels.
At Touch Print 2U, we’ve helped hundreds of Malaysian businesses design and print packaging that not only looks good but also performs well. Whether you’re selling beauty products, food items, or gifts, this guide will help you select the perfect packaging box for your product.
1. Understand Your Product’s Needs
The first step is to analyse your product’s characteristics. Ask yourself:
Is it fragile, heavy, or oddly shaped?
Does it need extra cushioning or protection from humidity?
What is its size and average shipping weight?
A fragile product like glass perfume requires a corrugated box with inserts for stability, while lightweight products such as stationery or snacks can use paperboard boxes. Choosing the right structure reduces shipping damage and keeps presentation neat.
Tip: Visit our Packaging Box Printing Services page to explore available box types, materials, and finishing options.
2. Explore the Different Types of Packaging Boxes
Understanding box types helps you match your product and brand image effectively. Below are the most common types used by Malaysian businesses.
a. Corrugated Boxes
These multi-layered boxes provide superior protection and strength. They’re ideal for shipping heavy or fragile goods like electronics, beverages, or machinery parts.
b. Folding Carton Boxes
Lightweight and easy to print, folding cartons are commonly used for cosmetics, F&B, and retail packaging. They support vibrant full-colour printing, lamination, and coatings.
c. Rigid Boxes
Perfect for luxury items, rigid boxes are non-collapsible and offer a premium unboxing feel. They are often used for watches, gifts, and electronics.
d. Mailer Boxes
Favoured by eCommerce brands, mailer boxes combine strength and style. They are quick to assemble and give a memorable first impression upon delivery.
3. Choose the Right Material and Thickness
Packaging materials determine your box’s durability, print quality, and sustainability. Here are the most common options in Malaysia:
Kraft Paper: Biodegradable and strong — perfect for eco-friendly brands.
Art Card: Offers smooth texture and excellent print detail, suitable for premium retail products.
Corrugated Board: Ideal for shipping and logistics due to its shock-absorbing structure.
Duplex Board: Cost-effective choice for lightweight items or short-term use.
Touch Print 2U can help you select materials that balance appearance, protection, and cost for your product line.
4. Balance Design, Branding, and Function
A well-designed box enhances your brand identity. Consider these design principles when preparing artwork for printing:
Consistent Branding: Use your logo, colours, and typography consistently to build recognition.
Readable Layout: Keep design clean with essential information such as product name, ingredients, or handling icons.
Finishing Touches: Matte lamination creates an elegant look, while gloss adds vibrancy. You can also add embossing, foil stamping, or spot UV for a premium touch.
Our Custom Packaging Printing service allows full control over size, colour, and finishing so your packaging perfectly reflects your brand.
5. Consider Functionality and User Experience
Modern consumers value both practicality and aesthetics. Focus on creating a positive unboxing experience by ensuring:
Easy Opening: Add tear strips or magnetic closures for convenience.
Reusability: Reusable or recyclable packaging encourages repeat customers and brand loyalty.
Compact Storage: Flat-packed designs save storage and reduce shipping costs.
At Touch Print 2U, we combine creative design with functional engineering so your packaging looks beautiful and performs efficiently.
6. Printing Techniques That Make a Difference
Printing quality defines how sharp and durable your box looks. Here are the main printing methods we offer:
Offset Printing: Best for large runs requiring vibrant full-colour output.
Digital Printing: Ideal for small-batch or sample runs with short lead times.
Flexographic Printing: Common for corrugated boxes and large-scale packaging production.
Combine your printing choice with finishes such as matte, gloss, or spot UV to elevate your final presentation.
7. Work With a Trusted Packaging Partner
Even the best designs need professional printing and finishing to shine. Partnering with a reliable packaging printer ensures consistency, quality, and timely delivery.
With over a decade of experience, Touch Print 2U offers end-to-end packaging solutions — from concept and design to printing and delivery. Learn more about our Touch Print 2U Packaging Experts and discover how we can bring your brand packaging to life.
Conclusion
Selecting the right packaging box is both a technical and creative decision. The right box protects your product, elevates brand perception, and enhances customer satisfaction.
By evaluating product needs, materials, and design, and partnering with an expert like Touch Print 2U, your packaging can become more than just protection — it becomes a reflection of your brand’s story and quality.
Ready to design your packaging? Contact Touch Print 2U today for a consultation and quotation.
FAQs
Mailer boxes and corrugated boxes are the most popular among local online sellers because they are durable, customizable, and cost-effective.
Yes, Touch Print 2U provides eco-friendly options such as kraft paper and recyclable art cards for sustainable businesses.
Production typically takes 7–14 working days, depending on design complexity and order volume.
Absolutely. Our printing technology supports full-colour output with optional finishes like matte, gloss, or UV coating.
Have your logo file, product dimensions, quantity, and box type ready to help our team recommend the most suitable materials and printing method.
